Wine International
Film Festival
From 6 to 16 of November in the Penedès
From 26 to 30 of November in the Priorat
Collita

100 años. Vívete un Rioja

Edició Most 2025

About the movie

This year, the La Rioja Designation of Origin celebrates its 100th anniversary with a disruptive, emotional and impactful campaign. Creating a version of the famous song “Me va, me va” by Julio Iglesias, the spot aims to celebrate the spirit of La Rioja and its link with wine, its way of living it.


About the movie

This year, the La Rioja Designation of Origin celebrates its 100th anniversary with a disruptive, emotional and impactful campaign. Creating a version of the famous song “Me va, me va” by Julio Iglesias, the spot aims to celebrate the spirit of La Rioja and its link with wine, its way of living it.


Director: Uri Segarra
Genre: Promotional
Year: 2025
Script: Madresanta
Duration: 1 min
Country: Spain
Lenguages: Spanish

Cast: Daniel Belenguer
Photo direction: Roger Llonch
Assembly: Héctor Cornelles
Music: Aqustic Music
Productor: Jupiter Films
Public: All audiences